| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
Unit 1 商务谈判2
1. Inquiry2
询盘3
2. Offer4
报盘5
3. Counter offer6
还盘7
4. Non?firm offer8
虚盘9
5. Firm offer10
实盘11
6. Date of delivery12
交货日期13
7. Amendment of L/C14
改证15
8. Extension of L/C16
展证17
9. Signing the agreement18
签订协议19
10. Signing a contract20
签订合同21
11. Revising a contract22
修改合同23
12. Takeover24
公司兼并25
13. Proportion of investment26
投资比例27
14. Negotiation on payment28
支付方式谈判29
15. Closing negotiation30
结束谈判31
Unit 2 商务会议32
1. Starting a Meeting32
会议开始33
2. Agenda34
会议议程35
3. Comparily proposals36
方案比较37
4. Summary and Adjourn38
总结闭会39
Unit 3 贸易争议40
1. Quality40
商品质量41
2. Disqualification42
质量缺陷43
3. Shipment delay44
送货延迟45
4. Settling complaints46
处理投诉47
5. Dispute settlement48
解决争端49
6. Settlement by arbitration50
仲裁解决51
7. Lawsuit52
诉诸法律53
8. Breach of contract54
违反合同55
9. Short?weight56
短重索赔57
10. Faulty packing58
包装纰漏59
11. Arbitration60
诉诸仲裁61
Unit 4 保险业务62
1. Insurance coverage62
各种险别63
2. Insurance64
购买保险65
3. Consulting about insurance66
保险咨询67
4. Trade risks68
贸易风险69
5. Credit and guarantee insurance70
信用保证保险71
6. File a claim72
提出索赔73
Unit 5 商品报关74
1. Customs entries and duties74
海关申报75
2. Commodity inspection76
商品检验77
3. Cargoes inspected78
检验商品79
Unit 6 贸易往来80
1. Establishing Business Relations80
建立贸易关系81
2. First contact82
首次接触83
3. Partnership84
伙伴关系85
4. Business?to?business communication86
商务交流87
5. Company visits88
参观企业89
6. Business consultation90
商务咨询91
7. Economic and technological cooperation92
经济技术合作93
8. Intended cooperation94
意向性合作95
9. Label design96
设计商标97
10. Registering a trademark98
注册商标99
11. Packing100
货物包装101
12. Purchasing know?how102
购买技术103
13. Bid104
投标意向105
14. Details of bid106
投标细节107
15. Tender documents108
投标书109
16. License110
授权111
17. Logistics112
物流113
18. Supply chain114
供应链115
19. Appointments with clients116
约见蹉商117
20. Booking shipping space118
货物订舱119
21. Government investment120
政府投资121
22. Quantity122
商议数量123
23. Order124
货物订购125
24. Shipment126
货物装运127
Unit 7 贸易策略128
1. Financing128
融资129
2. Pricing130
定价策略131
3. Pricing system132
定价体系133
4. Appreciation and devaluation of currency134
货币升贬135
5. Analyzing rivals136
分析对手137
6. Analyzing policy138
分析政策139
7. Advertising140
广告策略141
8. Advertising promotion142
广告促销143
9. Sales strategy144
销售策略145
10. Environmental strategy146
环境策略147
11. Marketing strategy148
营销策略149
12. Market test150
市场测试151
13. Transferring a trademark152
转让商标153
14. Enquiries about reliability154
查信赖度155
15. Analyzing environment156
投资环境157
16. Business Environment158
商务环境159
17. Corporate value160
公司价值观161
18. Mergers162
合并163
19. Introducing product164
推出产品165
20. Market research166
研究市场167
21. Product launch168
新品面市169
22. Making a Prodact presentation170
产品简报171
23. Business Advertisement172
商业广告173
24. Registering a Company174
公司注册175
25. Feedback from clients176
顾客反馈177
26. Function introduction178
性能介绍179
27. Market competition180
抢占市场181
28. Business image182
企业形象183
29. PR with government184
政府公关185
30. PR with media186
媒体公关187
31. Barter trade188
易货贸易189
32. Sole distribution190
独家经销191
33. Franchise192
特许经营193
34. Joint ventures194
合资经营195
35. E?commerce196
电子商务197
36. Internet exchange198
网络易物199
37. Mutual benefits200
双方互惠201
38. Compensation trade202
补偿贸易203
39. Processing business204
加工贸易205
40. Assembling business206
装配贸易207
41. Consignment208
寄售贸易209
42. Agency210
代理权211
43. Looking for an agent212
征代理商213
44. Striving for agency214
争取代理资格215
45. Exclusive agency216
独家代理资格217
46. Forms of joint venture218
合资形式219
47. Responsibility of venture220
合资责任221
48. Board of venture222
合资公司董事会223
49. International environment224
国际环境225
50. WTO entry226
加入世贸227
Unit 8 贸易会展228
1. Planning228
计划参展229
2. Preparation230
商展准备231
3. Reservation232
预留展位233
4. Setting up234
展位布置235
5. Logistics236
商展后勤服务237
6. Showroom visit238
参观展厅239
7. International Exhibitions Bureau240
国际展览局241
8. China and the World Expo242
我国与世博会243
9. Types of World Expos244
世博会分类245
10. Themes of World Expo246
世博会主题247
11. World Expo and opportunities248
世博会与机遇249
Unit 9 商务礼仪250
1. Receiving Customers250
客户接待251
2. Visiting a factory252
参观工厂253
3. A Business Luncheon254
商业便宴255
4. Seeing Off256
为客送行257
