商务英语听说教程（学生用书）

Unit 1 Corporate Culture

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: About Management Worldwide Ltd.

　　Listening 2: About IKEA

　　Listening 3: About IKEA (continued)

　　Listening 4: Briefing on Some Companies' Corporate Culture

　Part C Video Clip

　Part D Home Listening: The NEW GE Corporate Culture

Unit 2 Interview

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Dialogue 1

　　Listening 2: Dialogue 2

　　Listening 3: Passage-Making a Good Impression

　Part C Video Clip

　Part D Home Listening: Getting an Interview

Unit 3 Job and Career

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Why They Like Their Jobs

　　Listening 2: How They View Their Jobs

　Part C Video Clip

　Part D Home Listening: What I Like About My Job

Unit 4 Entrepreneurs

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: What Do You Need to Be an Entrepreneur?

　　Listening 2: Emerging Market Pioneer--Jack Ma

　Part C Video Clip

　Part D Home Listening: A Radio Interview

Unit 5 Making Arrangements

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Arranging a Conference

　　Listening 2: Confirming Conference Arrangements

　　Listening 3: Arranging for a Business Trip

　Part C Video Clip

　Part D Home Listening: Asad's Schedule

Unit 6 Business Traveling

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Security Check; Major Responsibility of a Secretary

　　Listening 2: Checking in to a Hotel

　　Listening 3: Attending a Trade Show

　Part C Video Clip

　Part D Home Listening: Welcoming Visitors

Unit 7 Business Visit and Entertainment

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Booking Tickets

　　Listening 2: Arranging a Visit

　　Listening 3: First Visit

　Part C Video Clip

　Part D Home Listening: Business Meals and Dining Out

Unit 8 Business Meetings

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: A Meeting on Cutting the Budget

　　Listening 2: Arrangement of a Sales Conference

　　Listening 3: A Conference on Carrying out a New Plan

　Part C Video Clip

　Part D Home Listening: A Meeting on Solving Problems

Unit 9 Presentation

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Product Presentation

　　Listening 2: First Day at JPC

　Part C Video Clip

　Part D Home Listening: Business Knowledge

Unit 10 Business Negotiations

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Negotiation: Getting Started

　　Listening 2: Negotiation: Bargaining

　　Listening 3: Negotiation: Closing the Deal

　Part C Video Clip: "I Quit" Position in Negotiations

　Part D Home Listening: An Interview: Negotiation Strategy

Unit 11 Advertising and Marketing

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Analyzing Techniques of Advertising

　　Listening 2: How McDonald's Revolutionized Marketing 30 Years Ago

　Part C Video Clip

　Part D Home Listening: Reebok Launches Ad Campaign

Unit 12 Solving Problems

　Part A Getting Started

　Part B Listening Tasks

　　Listening 1: Delivery Problem

　　Listening 2: Settling Claims

　　Listening 3: Negotiation Tips

　Part C Video Clip

　Part D Home Listening: Interview with an Negotiation Expert

References