| 作 者： | 赵树旺 栗文达 白杨 |
| 出版社： | 中国传媒大学出版社 |
| 丛编项： | 国际新闻“十二五”规划系列教材 |
| 版权说明： | 本书为公共版权或经版权方授权，请支持正版图书 |
| 标 签： | 教材 文法类 研究生/本科/专科教材 |
| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
《新闻传播学专业英语（中英文双语版）/国际新闻“十二五”规划系列教材》Unit 1 Journalism1 What is Journalism?2 News Values3 Normative Theories of Press
Unit 2 Newspaper1 Who Killed the Newspaper?2 Making News Pay: Reinventing the Newspaper3 Newspapers Managers: Who Does What
Unit 3 Magazine1 The Magazine Industry: Non-news is Good News2 Reading between the Lines3 Academic Publishing: Open Sesame
Unit 4 Book1 Book Categories2 The Transformation of the Book Industry. Disappearing Ink3 The Future of Publishing: E-publish or Perish
Unit 5 Radio1 Five Companies that Will Define the Future of Radio2 Name That Tune-in: Who Will Emerge as the Future of Radio?3 International Broadcasters: Waves in the Web
Unit 6 Television1 Television Companies in the United States2 Here, There and Everywhere: Television is Spreading in New Directions3 An Interactive Future
Unit 7 Movie1 Hollywood's Big Six are Profiting from Unoriginality2 Film is Dead? What Else is New?3 For Hollywood, the Future is Here. It's Just Not Evenly Distributed
Unit 8 Internet1 Person of the Year: You2 The End of Mass Media: Coming Full Circle3 Social Media: The People Formerly Known as the Audience
Unit 9 Media Convergence1 Media Convergence2 Convergence of TV and Computer3 Vision of Convergence
Unit 10 Communicaiton1 What is Communication?2 Human Communication3 Mass Communication
Unit 11 Communication Models1 Lasswell's Model of Communication2 Osgood-Schramm Model of Communication3 Riley&Riley Model of Communication
Unit 12 Communication Effects1 Agenda Setting Theory2 The Spiral of Silence Theory3 Cultivation Theory
