| 作 者： | 吴阿娜 |
| 出版社： | 西安交大出版社 |
| 丛编项： | |
| 版权说明： | 本书为出版图书，暂不支持在线阅读，请支持正版图书 |
| 标 签： | 高职高专教材 教材 外语 |
| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
Situation 1 Application & Interview
Situation 2 Job Descriptions
Situation 3 Corporation Introduction
Module 2 The Business Communication
Situation 1 Telephoning
Situation 2 Business Correspondence
Situation 3 Business Contacts
Module 3 Business Reception
Situation 1 Accommodation Arrangement
Situation 2 Business Banquet Arrangement
Situation 3 Business Travel Arrangement
Module 4 Product Service
Situation 1 Product Description
Situation 2 Product Promotion
Module 5 Marketing
Situation 1 Market development
Situation 2 Marketing
Module 6 Business Meeting
Situation 1 Meeting Arrangement & Preparation
Situation 2 Organizing A Meeting
Module 7 Corporation Management
Situation 1 Corporation Organization
Situation 2 Personal Management
Module 8 Relationship With Clients
Situation 1 Meeting a Business Client
Situation 2 Communication with Clients
Module 9 Business Negotiation
Situation 1 Business Negotiation
Situation 2 Negotiation Process
Module 10 Corporate Culture
Situation 1 Logo
Situation 2 Branding
Module 11 Financial Management
Situation 1 Financing
Situation 2 Company Finances
Situation 3 Risk Management
Situation 4 Investment and Profit
Module 12 Trade Fairs
Situation 1 Preparations for Trade Fairs
Situation 2 Exhibiting at a Trade fair
Module 13 Social Etiquette
Situation 1 Dress & Appearance
Situation 2 Social Settings
