实用英语谈判口语

实用英语谈判口语
作 者: 田南生
出版社: 电子工业出版社
丛编项: 21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列
版权说明: 本书为出版图书,暂不支持在线阅读,请支持正版图书
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作者简介

暂缺《实用英语谈判口语》作者简介

内容简介

《21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列:实用英语谈判口语》集口语交际与商务谈判技巧于一体,侧重跨文化交际知识的培养。教材中生动丰富的教学案例增加了语言、文化知识和商务谈判技巧的信息输入量,一方面突出了谈判口语课程的商务谈判技巧,另一方面强化了口语交际能力,让学生在牢固掌握国际贸易理论与实务基础知识的条件下,能够流利地使用英语解决商务谈判中的实际问题。《21世纪高等职业教育文秘类规划教材·任务驱动与项目导向系列:实用英语谈判口语》主要作为文秘、市场营销、国际贸易等经管贸易专业学生的专业教材,同时也能够满足商务英语专业学生的学习需求,还供从事外贸工作的专业人士参考和学习。

图书目录

Unit 1 Receiving Guests

Typi al Dialogues

Useful Expressions

A Notes tocthe Dialogues

B Related Sentences

Cross Cultural Linksc

Personal Space and Touchc

Exer ises

Further Learning

Etiquette for Greeting & Send-off

Unit 2 Inquiry and Offer

Typical Dialogues Useful Expressions

A Notes to the Dialogues

B Related Semtences

Cross Cultural Links

Negotiating Style of Foreign

Partners

Exercises

Further Learning

Guidelines for Making Inquiries

Professionally

Unit 3 Bargain on Price

Bargain on Price

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

Ten Cultural Factors That

Influence the Negotiation

Process

Exercises

Further Learning

Guidelines for Making Offers & Counter-offers Professonally

Unit 4 Business Dinner

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

Eating Custom and Practice

Exercises

Further Learning

Dinner Party Etiquette

Unit 5 Payment

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

American Negotiating Style

Exercises

Further Learning

How to Avoid Conflicts in Negotiation

Unit 6 Packing

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

Color Preference & Difference in East and West Cultures

Exercises

Further Learning

The Basic Principles of Negotion

Unit 7 Commodity Inspection

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

Competition & Cooperation

Exercises

Further Learning

Practice of Commodity Inspection

Unit 8 Jcense Systemcand Quota

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

Self-Reliance

Exercises

Further Learning

Quota System

Unit 9 Insurance

Typical Dialogues

Useful Expressions

A Nores to the Dialoguse

B Related Sentences

Cross Cultural Links

……

Unit 10 Shipment

Unit 11 Signing the Contract

Unit 12 Business Tour

Unit 13 Claims and Settlements

Unit 14 Arbitration

Unit 15 Calling forca Bid

Unit 16 Trademarks and Patents

Unit 17 Joint Venture

Unit 18 Sole Ageny Appendix

参考文献