商务英语写作实战案例

PART ONE 商务英语写作介绍

Unit 1 Business Writing Basics商务英语写作基本知识

1 Functions功能

2 Features特点

3 The Writing Principle写作原则

4 The Writing Process写作过程

Unit 2 Common Problems in Business Writing商务英语写作常见问题

1 Misspelled Words拼写错误

2 Wrong Use of Commas逗号错用

3 Irrelevant Information信息不相关

4 Wordy Expressions表达哕嗦

5 Redundancy信息冗余

8 Abstract Expressions表达过于抽象

7 Negative Expressions表达过于负面

8 Passive Voice滥用被动语态

9 Angry Words言辞过激

10 Chinglish汉式英语

Unit 3 Useful Expressions in Business Writing商务英语写作常用表达

1 Expressing Thanks表达谢意

2 Expressing Opinions表述意见

3 Making Suggestions提出建议

4 Discussing A Problem讨论问题

5 Discussing Benefits of A Plan讨论方案的优势

6 Describing Actions Taken描述行动

7 Announcing Attachments／Enclosure告知附件

8 Following Up后续跟进

PART TWO 商务英语写作常见类型

Unit 4 Email电子邮件

1 Functions功能

2 Features特点

3 Smart Email Practice撰写邮件须知

4 Layout格式

5 Case Study案例分析

5.1 Routine Messages日常邮件

5.2 Customer Service Messages客户服务类邮件

5.3 Sales Messages推销类邮件

6 Ready-to-Use Phrases常用语

6.1 Routine Messages Et常邮件

6.2 Customer Service Messages客户服务类邮件

6.3 Sales Messages推销类邮件

B.4 Concluding Messages结语

7 Exercises练习

Unit 5 Memos备忘录

1 Functions功能

2 Features特点

3 Layout格式

4 Case Study案例分析

4.1 Information&Procedure Memos信息程序类备忘录

4.2 Confirmation Memos确认类备忘录

4.a Recommendation Memos建议类备忘录

5 Ready-to-Use Phrases常用语

5.1 Expressing Purposes of the Memo表述目的

5.2 Making Instructions做出指示

5.3 Requests and Suggestions要求和建议

5.Ii Closing结语

6 Exercises练习

Unit 6 Repots报告书

1 Functions功能

2 Features特点

3 Case Study：Short Reports案例分析：短报告

3.1 Layout格式

3.2 Progress Reports进展报告

3.3 Periodic Reports定期报告

3.4 Trip Reports出差报告

4 Case Study：Survey Reports案例分析：调查报告

4.1 Layout格式

4.2 Composing Steps撰写步骤

5 Ready-to-Use Phrases常用语

5.1 Introduction介绍

5.2 Data Collecting Methods资料收集方法

5.3 Findings and Conclusions结果及结论

5.4 Recommendations建议

6 Exercises练习

Unit 7 Company Profile公司简介

1 Functions功能

2 Features特点

3 Layout格式

4 Case Study案例分析

4.1 Company Overview公司概览

4.2 Mission Statement宗旨陈述

4.3 Social Responsibility社会责任

4.4 History成长历史

4.5 Others其他

5 Ready-to-Use Phrases常用语

6 Exercises练习

Unit 8 Letters of Application申请函

1 Functions功能

2 Features特点

3 Smart Application Letter Practice撰写申请函须知

4 Layout格式

5 Case Study案例分析

5.1 Solicited Letters of Application应征类申请函

5.2 Unsolicited Letters of Application自荐型申请函

5.3 Applying for Positions Recommended by A Friend推荐类申请函

5.4 Applying for Transfer换岗申请函

5.5 Applying for A University Program入学申请函

6 Ready-to-Use Phrases常用语

6.1 Job Application求职申请

6.2 University Application入学申请

7 Exercises练习

Unit 9 Resume／CV个人简历

1 Functions功能

2 Features特点

3 Smart Resume／CV Practice撰写个人简历须知

4 Layout格式

5 Case Study案例分析

5.1 Experiences-Oriented Resume／CV经历型简历

5.2 Skills-Oriented Resume／CV技能型简历

5.3 Combination Resume／CV混合型简历

6 Ready-to-Use Phrases常用语

6.1 Working Experiences工作经历

6.2 Honors&Cerificafions荣誉＆证书

6.3 Position职位

7 Exercises练习

Unit 10 Key to Exercises练习答案