| 作 者: | 张启途 |
| 出版社: | 清华大学出版社 |
| 丛编项: | 21世纪高职高专规划教材 |
| 版权说明: | 本书为公共版权或经版权方授权,请支持正版图书 |
| 标 签: | 商务英语 |
| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
Part I Business Communications .
Unit One Business English Writing and Speaking
Section 1 Business English Writing
Section 2 Business English Speaking
Section 3 Negotiation Strategies
Exercises
Uint Two Modern Communication Tools
Section 1 E-mail
Section 2 TradeManager
Section 3 Skype
Section 4 Negotiation Strategies
Exercises
Part II Establishing Business Relationships
Unit Three Establishing Business Relationships
Section 1 Dialogue
Section 2 Specimen Letters
Section 3 Negotiation Strategies
Exer ises
Part III Business Negotiations
Unit Four Inquiries and Replies
Section 1 Dialogue
Section 2 Specimen Letters
Section 3 Negotiation Strategies
Exercises
Unit Five Offers, Counter-offers and Acceptance
Section 1 Dialogue
Section 2 Specimen Letters
Section 3 Negotiation Strategies
Exercises
Part IV Performance of Contracts
Unit Six Contracts
Section 1 Dialogue
Section 2 Specimen Contract
Section 3 Specimen Letters
Section 4 Negotiation Strategies
Exercises
Unit Seven Price
Section 1 Introduction to Price
Section 2 Dialogue
Section 3 Specimen Letters
Section 4 Negotiation Strategies
Exercises
Unit Eight Payment
Section 1 Introduction to Payment
Section 2 Dialogue
Section 3 Specimen Letters
Section 4 Safe Payment Strategies of E-bank
Exercises
Unit Nine Shipment
Section 1 Introduction to Shipment
Section 2 Dialogue
Section 3 Specimen Letters
Section 4 Work Procedure of Export Sea Transportation Based on CIF and CFR
Exercises
Unit Ten Packing
Section 1 Introduction to Packing
Section 2 Dialogue
Section 3 Specimen Letters
Section 4 Practical Packing Strategies
Exercises
Part V Documents
Part VI E-commerce
Appendix A Sketch Map of Foreign Trade Procedure
Referencesc