财经英语阅读

财经英语阅读
作 者: 朱琳
出版社: 北京大学出版社
丛编项: 21世纪全国高职高专财经管理系列实用规划教材
版权说明: 本书为出版图书,暂不支持在线阅读,请支持正版图书
标 签: 高职高专
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作者简介

暂缺《财经英语阅读》作者简介

内容简介

《财经英语阅读》共12章,内容涉及国际经济全球化、货币市场、银行业、保险、财务管理、税收、会计、审计等。每章由三个单元组成,每个单元含有学习目标、导入、课文、阅读技巧、注释、专业词汇表和习题。本教材内容新颖,编排合理,生词量及习题难度适中。本教材适合高职高专院校审计、会计、金融等财经类专业的学生使用,也可作为相关行业从业人员提高英语水平的培训教材。

图书目录

Chapter One Economic Globalization

 Text A Introduction to Economic Globalization.

 Text B Sub-prime Mortgage Crisis

 Text C Financial Crisis Tests Durability of Globalization

Chapter Two Money Market

 Text A Introduction to Money Market

 Text B Money Market Mutual Funds

 Text C Fed Announces New Plan to Help Money Market Funds

Chapter Three Banking,

 Text A Introduction to Banking

 Text B The Banking Industry in China

 Text C EU Fudge on Bank Reform

Chapter Four Investment

 Text A Introduction to Investment Company

 Text B Venture Investment

 Text C How to Make Investment in Stock Market

Chapter Five Insurance

 Text A Introduction to Insurance

 Text B Risk

 Text C How to Drive Down the Cost of Car Insurance

Chapter Six Business Management

 Text A Introduction to Managers and Management

 Text B Management by Objectives

 Text C You Can't Learn Management in a Classroom

Chapter Seven Financial Management

 Text A Introduction to Financial Management

 Text B The Financial Market

 Text C Silent Disaster Tens of billions of dollars in financing arrangements are in trouble

Chapter Eight Taxation

 Text A Introduction to Taxation

 Text B Principle and Types of Taxation

 Text C The Last Tax-free Christmas Online

Chapter Nine Accounting

 Text A Introduction to Accounting

 Text B Financial Statements of Accounting

 Text C Accounting Ethic

Chapter Ten Auditing

 Text A Introduction to Audit

 Text B Audit Report

 Text C Who Will Protect Public from Leaders Like Enron's

Chapter Eleven Marketing

 Text A Introduction to Marketing

 Text B Marketing Research

 Text C Marketing Strategies for Fast-Moving Consumer Goods

Chapter Twelve E-business

 Text A Introduction to E-business

 Text B The Advantages and Disadvantages of E-commerce

 Text C E-business: Opportunity or Peril

财经英语阅读参考译文

参考文献