| 作 者: | 吴翠华 |
| 出版社: | 武汉理工大学出版社 |
| 丛编项: | 高职高专商务英语类专业规划教材 |
| 版权说明: | 本书为出版图书,暂不支持在线阅读,请支持正版图书 |
| 标 签: | 财经类 |
| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
Unit 1 Meeting a Trade Delegation
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Effective Strategies for InternationalNegotiato (Ⅰ)
Part Ⅲ Case Study
Status Inquiries
Part Ⅳ Additional Reading
Effective Strategies forInternational Negotiato (Ⅱ)
Part Ⅴ Culture Salon
Rules of Interaction
Unit 2 Business Dinner
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Chinese Cuisine
Part Ⅲ Case Study
Invitation Cards & Lette
Part Ⅳ Additional Reading
Eating in the USA
Part Ⅴ Culture Salon
Table Manne
Unit 3 Factory Tou and Sightseeing
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Travel Broade Executive Minds
Part Ⅲ Case Study
Short Company Profiles
Part Ⅳ Additional Reading
Welcome to Beijing
Part Ⅴ Culture Salon
Travel Agency
Unit 4 Establishing Business Relatio
Part Ⅰ Listen and Talk
Part Ⅱ Reading
How to Establish Business Relatio
Part Ⅲ Case Study
Lette of Establishing BusinessRelatio
Part Ⅳ Additional Reading
EU-China Relatio
Part Ⅴ Culture Salon
How to Establish and Keep BusinessRelatiohips with the Arabs
Unit 5 Enquiries and Offe
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Cross-cultural Negotiating
Part Ⅲ Case Study
Lette of Enquiries and Offe
Part Ⅳ Additional Reading
Asking Questio
Part Ⅴ Culture Salon
Conceding and Bargaining
Unit 6 Counter Offer
Part Ⅰ Listen and Talk
Part Ⅱ Reading
On Price
Part Ⅲ Case Study
Lette of Counter-offer
Part Ⅳ Additional Reading
Business Customs of the UnitedStates
Part Ⅴ Culture Salon
Counter Offer
Unit 7 Terms of Payment
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Terms of Payment
Part Ⅲ Case Study
Lette of Credit
Part Ⅳ Additional Reading
Bill of Exchange or Draft
Part Ⅴ Culture Salon
Business on the Internet
Unit 8 Business Contracts
Part Ⅰ Listen and Talk
Part Ⅱ Reading
The Business Contract
Part Ⅲ Case Study
Writing a Business Contract
Part Ⅳ Additional Reading
The Export Sales Contract
Part Ⅴ Culture Salon
How to Express Your Thanks
Unit 9 Delivery of Goods
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Shipment
Part Ⅲ Case Study
Shipping Advice
Part Ⅳ Additional Reading
Bill of Lading
Part Ⅴ Culture Salon
History-Containerization
Unit l0 Complaints and Claims
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Complaints and Claims(Ⅰ)
Part Ⅲ Case Study
Lette of Making Complaints andSettlement of Claims
Part Ⅳ Additional Reading
Complaints and Claims(Ⅱ)
Part Ⅴ Culture Salon
What do Business Ethics Bringto J &J
Unit 11 Commodities Fair
Part Ⅰ Listen and Talk
Part Ⅱ Reading
China Yangling Agricultural Hi-techFair
Part Ⅲ Case Study
Meeting Address
Part Ⅳ Additional Reading
Exhibition and Its Classification
Part Ⅳ Culture Salon
Background of China Import and ExportCommodities Fair
Unit 12 Meeting
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Conducting Effective Meetings
Part Ⅲ Case Study
Minutes
Part Ⅳ Additional Reading
The United Natio Conference on Tradeand Development
Part Ⅴ Culture Salon
What Should a Secretary Do forPeople at the Meeting?
Unit 13 Telephone Calls
Part Ⅰ Listen and Talk
Part Ⅱ Reading
Ten Things Never in Your BusinessCalls
Part Ⅲ Case Study
A Telephone Message
Part Ⅳ Additional Reading
Effective Telephone Call
Part Ⅴ Culture Salon
Preparing for a Telephone Call
Unit 14 Jobs and Caree
Part Ⅰ Listen and Talk
Part Ⅱ Reading
When Losing a Job Mea Losing YourIdentity
Part Ⅲ Case Study
Job Application
Part Ⅳ Additional Reading
Career Planning
Part Ⅴ Culture Salon
Presenting Youelf Successfully
References