物流英语

物流英语
作 者: 欧阳斌 张耀平
出版社: 清华大学出版社
丛编项: 21世纪高职高专规划教材·物流管理系列
版权说明: 本书为出版图书,暂不支持在线阅读,请支持正版图书
标 签: 高职高专
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作者简介

暂缺《物流英语》作者简介

内容简介

《物流英语》是物流专业学生的一门必修课程,旨在培养学生在物流实践中的英语交流技能。《物流英语》共12章,主要内容有物流概念、供应链管理、物流运输、第三方物流、零售供应链、连锁超市、配送中心、多式联运、采购管理、物流信息管理、客户服务、包装与条码识别。《物流英语》适合作为高职高专类物流专业学生的专业英语或双语教学教材,也可作为市场营销、国际贸易等专业学生的教材。

图书目录

Chapter 1 Logistics

Text 1 What is Logistics?

Role Play 1 Placing an Order

Text 2 The Definition of Logistics

Role Play 2 Deliveries and Suppliers

Case Study Logistics at Wal-Mart

Test

Chapter 2 Supply Chain Management

Text 1 Role of Logistics in the Supply Chain

Role Play 1 Conversation with Forward Air President ( I )

Text 2 What is Supply Chain Management?

Role Play 2 Conversation with Forward Air President ( II )

Case Study Future Trends in Supply Chain Management

Test

Chapter 3 Transportation

Text 1 The Purpose of Transportation

Role Play 1 UK Transportation Conversation

Text 2 Definition of Transportation

Role Play 2 Ground Transportation

Case Study Yamato Transport Co., Ltd.

.Test

Chapter 4 A Third Party Logistics Provider

Text I What is Outsourcing?

Role Play I Problems with a Client

Text 2 Definition of Third Party Logistics

Role Play 2 Sales Terminology

Case Study How to Select a Third-Party Logistics Provider

Test

Chapter 5 Retailing Logistics

Text 1 Retail Supply Chains

Role Play 1 A Retail Conversation

Text 2 Retailing Logistics in U.K.

Role Play 2 Meeting with Customers

Case Study Grampian Country Food Group

Test

Chapter 6 Chain Store

Text 1 Standardization of the Operation of Chain Stores--An Opinion

Role Play 1 British Food

Text 2 Definition of Chain Stores

Role Play 2 Bargaining at a Flea-Market

Case Study McDonald's Corporation

Test

Chapter 7 Distribution Center

Text 1 What Is a Distribution Center?

Role Play 1 Target Distribution Center

Text 2 Warehouse Management

Role Play 2 Distribution Opportunities

Case Study Turbocharged Warehouse & Distribution Center

Test

Chapter 8 Intermodal Transportation

Text 1 Containerization-Past,Present and Future

Role Play 1 Import and Export Business

Text 2 The Nature of Intermodalism

Role Play 2 The Economics

Case Study International Transportation Operation

Test

Chapter 9 Procurement

Text 1 Definition about Procurement

Role Play 1 An Office in the University of Paisley

Text 2 Application of Procurement Systems

Role Play 2 An Office in the University of Paisley

Case Study United Nations' Procurement Methods

Test

Chapter 10 Information Management

Text 1 Logistics Information and Communication Technology

Role Play 1 Using a Computer

Text 2 Information Application

Role Play 2 Hooking Up My Computer

Case Study Use of EDI in the Supply Chain

Test

Chapter 11 Customer Service

Text 1 Eight Rules for Good Customer Service

Role Play 1 Customer Services ( I )

Text 2 Developing a Logistics Service Quality Scale

Role Play 2 Customer Services ( II )

Case Study Back-to-back Supply Chain Services Is More Than Just Logistics

Test

Chapter 12 Packaging

Text 1 Introduction to Packaging

Role Play 1 The Packaging ( I )

Text 2 Packaging Types

Role Play 2 The Packaging ( II )

Case Study Coca-Cola Company

Test

Appendix A Logistics Documents

Appendix B Abbreviations

Reference