| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
Chapter 1 An introduction to Toulism
1.1 Defining Tourism
1.2 Types of Tourism
1.3 The Historical Development of Tourism
Chapter 2 Tourists and Toulist Motivation
2.1 Defining Tourists
2.2 Types of Tourists
2.3 Tourist Motivation and Behavior
Chapter 3 Tourism Resources
3.1 Types of Tourism Resources
3.2 Planning and Development of Tourism Resources
3.3 Protection of Tourism Resources
Chapter 4 Tile Tomism industry
4.1 Travel Agency
4.2 Hospitality
4.3 Transportation
4.4 Attractions and Amenities
Chapter 5 Tourism Organizations
5.1 International Tourism Organizations
5.2 Regional Tourism Organizations
5.3 National Tourism Organizations
Chapter 6 Tourism Marketing
6.1 Defining Marketing and Understanding Consumers
6.2 Designing Marketing Strategy and Marketing Mix
6.3 Extending Marketing
Chapter 7 The Impacts of Tourism
7.1 The Economic Impacts of Tourism
7.2 The Socio-Cultural Impacts of Tourism
7.3 The Environmental Impacts of Tourism
Chapter 8 Sustainable Tourism
8.1 The Concept of Sustainable Tourism
8.2 The Practice of Sustainable Tourism
8.3 The Future Direction of Tourism
