| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
CREATING A TRADE SHOW
设计商展内容
Unit One The Purpose2
目的
Unit Two Location and Date12
地点和日期
Unit Three Matching Show and Market22
配合商展和市场
CHAPTER TWO
ADVERTISING A TRADE SHOW
宣传商展
Unit One Radio and Television34
广播电台和电视
Unit Two Newspaper Advertising46
报纸广告
Unit Three Other Ways to Advertise54
其他的广告方式
CHAPTER THREE
APPLYING TO ENTER
申请进入
Unit One Finding out64
搜寻
Unit Two Scheduling74
安排行程
Unit Three The Application84
申请表
CHAPTER FOUR
GETTING READY
准备就绪
Unit One Things to Take94
需要携带的物品
Unit Two Appearance104
外表
Unit Three Left Behind113
留守公司
CHAPTER FIVE
WANTING TO GO
有意前往
Unit One Seeing the Ad124
看见广告
Unit Two Reasons for Going134
参加的原因
Unit Three Tickets and Time off146
入场券和休息时间
CHAPTER SIX
AT THE EXHIBIT
商展上
Unit One Getting Set up156
准备布置
Unit Two Talking to the Public166
与大众交谈
Unit Three Talking to Other Exhibitors175
与其他参展者交谈
CHAPTER SEVEN
EVENTS
活动
Unit One Organizing the Trade Show186
筹办商展
Unit Two Lunch Speakers195
午餐演讲者
Unit Three Evening Events205
晚间活动
CHAPTER EIGHT
THE AFTERMATH
最后的结果
Unit One Feedback for the Organizers218
给主办单位的反馈意见
Unit Two Following up on Trade Show Leads226
追踪商展的信息
Unit Three New Customers234
新顾客