大学商务英语综合教程:教师用书4

大学商务英语综合教程:教师用书4
作 者: 杨翠萍 刘鸣放 周兴霞
出版社: 清华大学出版社
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版权说明: 本书为出版图书,暂不支持在线阅读,请支持正版图书
标 签: 大学专业英语教材
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作者简介

暂缺《大学商务英语综合教程:教师用书4》作者简介

内容简介

《大学商务英语综合教程:教师用书4》为普通高等教育“十一五”国家级规划教材,选材涵盖当今国际经济贸易和商务的重要领域,时效性强、典型性高、语言地道。教程板块设计突出国际商务知识的传授与英语技能的有机结合,注重培养学生的实际应用能力。每个单元重点讨论、分析一个商务专题,由“导入活动”、“阅读活动”、“商务交流”和“专业扩展”四部分组成。各部分内容的设计与编写坚持了操作性与挑战性并重的原则,以保持学生的学习热情和自觉实践的积极性。其中的“商务交流”板块围绕单元主题,参照各种真实的商务交际情景,为学生设计了灵活多样的商务英语口头与书面的交际任务,是本教程的一大特色。本教程为上海市教委第五期重点学科(外国语言学及应用语言学)资助项目(项目编号A-3102-06-000),适合大学商务英语专业的学生及BEC(BusinessEnglish Certificates)等商务英语考试的备考人员使用。

图书目录

UNIT ONE Intellectual Property

Brief on Intellectual Property

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT TWO Logistics

Brief on Logistics

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT THREE Raising Finance

Brief on Raising Finance

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT FOUR Risk Management

Brief on Risk Management

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT FIVE Banking

Brief on Banking

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT SIX Insurance

Brief on Insurance

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT SEVEN Financial Securities

Brief on Financial Securities

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT EIGHT Currency

Brief on Currency

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT NINE Accounting

Brief on Accounting

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text UNIT TEN Taxation

Brief on Taxation

Reading-related Information

Language Interpretation

Word Study

Key to the Exercises

Chinese Translation of the Text