| 作 者： | 刘丽 |
| 出版社： | 江西人民出版社 |
| 丛编项： | 21世纪高等院校国际经济与贸易商务英语应用英语等专业规划教材·专业系列教材 |
| 版权说明： | 本书为出版图书，暂不支持在线阅读，请支持正版图书 |
| 标 签： | 暂缺 |
| ISBN | 出版时间 | 包装 | 开本 | 页数 | 字数 |
|---|---|---|---|---|---|
| 未知 | 暂无 | 暂无 | 未知 | 0 | 暂无 |
Chapter 1 Introduction
I. Introduction
II. Principles of business letter writing
III. Structure of business letters
IV. Layout of business letters
V. Envelop addressing
VI. The E-mail
VII.Business Fax
Chapter 2 Establishing Business Relations
Unit 1 Establishing Business Relations
Lesson 1 Request for the Establishment of Business Relations
Lesson 2 Reply to the Above Letter
Unit 2 Status Enquiries
Lesson 1 Status Enquiries
Lesson 2 Reply to the Above Letter
Chapter 3 Negotiation of a contract
Unit 1 Enquiries And Replies
Lesson 1 A General Enquiry
Lesson 2 A Specific Enquiry
Unit 2 Proforma Invoice
Lesson 1 Asking for Proforma Lnvoice
Lesson 2 Sending Proforma Invoice
Unit 3 Quotations and Offers
Lesson 1 A Firm Offer
Lesson 2 A Non-Firm Offer
Unit 4 Counter-offers and Acceptance
Lesson 1 A Counter-Offer
Lesson 2 Reply to the Above
Unit 5 Sales Promotion
Lesson 1 Sales letter
Lesson 2 The Reviver
Lesson 3 A Follow-up Letter
Chapter 4 Conelution of business
Unit 1 Orders and Their Fulfillment
Lesson l An Order
Lesson 2 An Initial Order
Lesson 3 Repeat Order
Lesson 4 Duplicate Order
Unit 2 Signing a Contract
Lesson 1 Conclusion of business
Lesson 2 Sending a Sales Contract
Lesson 3 Counter-signature
Chapter 5 Conditions of a contract
Unit 1 Packing
Lesson 1 Packing & Shipping Marks
Lesson 2 Reply to the Buyer's Packing Instruction
Lesson 3 Claim for Improper Packing
Unit 2 Shipment
Lesson 1 Ask for an Amendment to Shipment Terms
Lesson 2 Partial shipment & Transshipment
Lesson 3 Shipping instruction
Lesson 4 Urging Shipment Letters
Lesson 5 Shipping Adivice
Unit 3 Insurance
Lesson 1 effection insurance for the Buyer
Lesson 2 the Reply to the Exporter
Lesson 3 the Letter from the Insured to the insurer
Lesson 4 the Reply of the Insurance Company
Lesson 5 Asking for Excessive Insurance
Lesson 6 Open Policy Insurance
Unit 4 Payment
Lesson 1 Remittance
Lesson 2 Collection
Lesson 3 Letter of Credit
Unit 5 Complaint and Adjustments
Lesson 1 Claim for Late Delivery
Lesson 2 Claim for Wrong Goods
Lesson 3 Claim on Inferior Quality
Lesson 4 Claim on Damaged Goods
Lesson 5 Claim on Short Weight
Chapter 6 Modes of Trade
Unit 1 Agency
Lesson 1 Asking to Be a Sole Agent
Lesson 2 Appointing Agent
Lesson 3 Confirming the Terms of Agency
Unit 2 Processing&Assembling Trade
Lesson I The Invitation for Processing Trade
Lesson 2 Reply for The Invitation for Processing Trade
Unit 3 Compensation Trade
Unit 4 Joint Venture
Lesson 1 Asking for Joint Venture Details
Lesson 2 the reply to the above
Unit 5 Technology Transfer
Lesson 1 Asking for Technology Transfer
Lesson 2 the reply to the above
Unit 6 Invitation to Bid
Chapter 7 Miscellaneous Correspondence
Unit 1 Ordinary Inter-Company Correspondence
Lesson 1 Letters of invitation
Lesson 2 Letters of thanks
Lesson 3 Congratulation letter
Lesson 4 Letters of apology
Lesson 5 Letters of Appointments
Lesson 6 Letters of Announcements
Lesson 7 Letters of requests
Lesson 8 Reminders
Lesson 9 Visits
Unit 2 Employment
Lesson 1 Application letters
Lesson 2 Resume/CV
Lesson 3 Other employment letters
参考文献
