技术写作：过程与产品 英文本

Unit 1 DEFINING TECHNICAL WRITING

Chapter 1 An Introduction to Technical Writing

DISTINCTIONS

PURPOSES

IMPORTANCE

TEAMWORK

Business and Industry Expectations

Total Quality Management and Continuous Quality Improvement

Team Projects

Strategies for Successful Collaboration

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 2 Producing the Product

THE WRITING PROCESS: AN OVERVIEW

THE RATIONALE FOR PROCESS

Prewriting

Writing

Rewriting

THE PROCESS IN PRACTICE

Prewriting

Writing

Rewriting

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 3 Objectives in Technical Writing

CLARITY

Provide Specific Detail

Answer the Reporter's Questions

Use Easily Understandable Words

Use Verbs in the Active Voice versus the Passive Voice

CONCISENESS

Limit Paragraph Length

Limit Word and Sentence Length

ACCURACY

ORGANIZATION

Spatial

Chronological

Importance

Comparison/Contrast

Problem/Solution

ETHICS

Legalities

Practicalities

Ethicalities

Strategies for Making Ethical Decisions

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 4 Audience Recognition and Involvement

OBJECTIVES

AUDIENCE RECOGNITION

High-Tech Audience

Low-Tech Audience

Lay Audience

Multiple Audiences

DEFINING TERMS FOR DIFFERENT AUDIENCE LEVELS

MULTICULTURAL AUDIENCES

SEXIST LANGUAGE

Omission

Unequal Treatment

Stereotyping

Pronouns

Nouns

AUDIENCE INVOLVEMENT

Personalized Tone

Reader Benefit

AUDIENCE CHECKLIST

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Unit 2 CORRESPONDENCE

Chapter 5 Memos

OBJECTIVES

THE DIFFERENCES AMONG MEMOS, LETTERS, AND E-MAIL

CRITERIA FOR WRITING SUCCESSFUL MEMOS

Subject Line

Introduction

Discussion

Conclusion

Audience

Style

Grammar

PROCESS

Prewriting

Writing

Rewriting

EFFECTIVE MEMO CHECKLIST

PROCESS LOG

Prewriting

Writing

Rewriting

SAMPLE MEMOS

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 6 Letters

OBJECTIVES

LETTER COMPONENTS

Essential Components

Optional Letter Components

LETTER WIZARDS AND TEMPLATES

LETTER FORMATS

CRITERIA FOR DIFFERENT TYPES OF LETTERS

Letters of Inquiry

Cover Letters

Good-News Letters

Bad-News Letters

Complaint Letters

Adjustment Letters

Sales Letters

PROCESS

Prewriting

Writing

Rewriting

PROCESS LOG

Prewriting

Writing

Rewriting

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 7 The Job Search

OBJECTIVES

HOW TO FIND JOB OPENINGS

CRITERIA FOR EFFECTIVE RESUMES

Identification

Career Objectives

Employment

Education

Professional Skills

Military Experience

Professional Affiliations

Personal Data

References

Style

INTERNET RESUMES

ASCII Resumes

HTML Resumes

SAMPLE RESUMES

CRITERIA FOR EFFECTIVE LETTERS OF APPLICATION

Letter Essentials

Introduction

Discussion

Conclusion

Style

SAMPLE LETTERS OF APPLICATION

TECHNIQUES FOR INTERVIEWING EFFECTIVELY

CRITERIA FOR EFFECTIVE FOLLOW-UP CORRESPONDENCE

SAMPLE FOLLOW-UP LETTER

CHECKLISTS

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Unit 3 VISUAL APPEAL

Chapter 8 Document Design

OBJECTIVES

CHUNKING

ORDER

ACCESS

VARIETY

SUMMARY

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 9 Graphics

OBJECTIVES

Conciseness

Clarity

Cosmetic Appeal

COLOR

THREE-DIMENSIONAL GRAPHICS

CRITERIA FOR EFFECTIVE GRAPHICS

TYPES OF GRAPHICS

Tables

Figures

Internet Downloadable Graphics

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Unit 4 TECHNICAL APPLICATIONS

Chapter 10 Fliers, Brochures, and Newsletters

OBJECTIVES

WHY WRITE FLIERS?

CRITERIA FOR WRITING FLIERS

Process

WHY WRITE BROCHURES?

CRITERIA FOR WRITING BROCHURES

Title Page (Front Panel)

Back Panel

Body Panels (Fold-in and Inside)

Document Design

Audience Recognition and Involvement

Accuracy

PROCESS

Prewriting

Writing

Rewriting

EFFECTIVE BROCHURE USABILITY CHECKLIST

WHY WRITE NEWSLETTERS?

CRITERIA FOR WRITING NEWSLETTERS

The Flag

Columns

Headlines and Subheadings

Pop-up Quotes

Sidebars

Table of Contents

Initial Caps

Newsletter Style

Highlighting

PROCESS

Prewriting

Writing

Rewriting

EFFECTIVE NEWSLETTER USABILITY CHECKLIST

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 11 Technical Descriptions

OBJECTIVES

Operations Manuals

Product Demand Specifications

Study Reports Provided by Consulting Firms

Sales Literature

CRITERIA FOR WRITING TECHNICAL DESCRIPTIONS

Title

Overall Organization

Internal Organization

Development

Word Usage

PROCESS

Prewriting

Writing

Rewriting

TECHNICAL DESCRIPTION CHECKLIST

PROCESS LOG

Prewriting

Writing

Rewriting

SAMPLE TECHNICAL DESCRIPTION

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 12 Instructions and User's Manuals

OBJECTIVES

CRITERIA FOR WRITING SHORT INSTRUCTIONS

Title

Organization

Audience Recognition

Graphics

Style

PROCESS

Prewriting

Writing

Rewriting

EFFECTIVE INSTRUCTION CHECKLIST

PROCESS LOG

Prewriting

Writing

Rewriting

SAMPLE INSTRUCTION

CRITERIA FOR WRITING A USER'S MANUAL

USABILITY EVALUATION CHECKLIST

SAMPLE USER'S MANUAL WITH SCREEN CAPTURES

SAMPLE USER'S MANUAL

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Unit 5 ELECTRONIC COMMUNICATION

Chapter 13 E-mail, On-line Help, and Web Sites

THE INTERNET—THE "INFORMATION SUPERHIGHWAY"

THE INTRANET—A COMPANY'S INTERNAL WEB

THE EXTRANET—A WEB WITHIN A WEB

ON-LINE TECHNICAL WRITING APPLICATIONS: E-MAIL, ON-LINE HELP, AND WEB SITES

E-Mail

E-Mail Problems

Techniques for Writing Effective E-Mail

On-line Help

Techniques for Writing Effective On-line Help

Web Sites

Web Sites versus Paper Text

Criteria for a Successful Web Site

Process

WEB SITE USABILITY CHECKLIST

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Unit 6 REPORT STRATEGIES

Chapter 14 Research

OBJECTIVES

CRITERIAL FOR WRITING RESEARCH REPORTS

Audience

Effective Style

Formatting

PROCESS

Prewriting Research Techniques

Writing

Rewriting

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 15 The Summary

OBJECTIVES

CRITERIA FOR WRITING SUMMARIES

Overall Organization

Internal Organization

Development

Style

Length

Audience Recognition

Grammar and Mechanics

PROCESS

Prewriting

Writing

Rewriting

SUMMARY CHECKLIST

PROCESS LOG

Prewriting

Writing

Rewriting

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 16 Reports

OBJECTIVES

CRITERIA FOR WRITING REPORTS

Organization

Development

Style

TYPES OF REPORTS

Trip Reports

Progress Reports

Lab Reports

Feasibility Reports (Recommendation Reports)

Incident Reports

PROCESS

Prewriting

Writing

Rewriting

REPORT CHECKLIST

PROCESS LOG

Prewriting

Writing

Rewriting

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 17 Proposals

OBJECTIVES

CRITERIA FOR PROPOSALS

Title Page

Cover Letter

Table of Contents

List of Illustrations

Abstract (or Summary)

Introduction

Discussion

Conclusion/Recommendation

Glossary

Works Cited (or References)

Appendix

PROCESS

Prewriting

Writing

Rewriting

PROPOSAL CHECKLIST

SAMPLE PROPOSAL

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Chapter 18 Oral Presentations

OBJECTIVES

TYPES OF ORAL PRESENTATIONS

The Impromptu Speech

The Memorized Speech

The Manuscript Speech

The Extemporaneous Speech

CRITERIA FOR EFFECTIVE ORAL PRESENTATIONS

Overall Organization

Development

Style

Delivery

Appearance

Body Language and Gestures

Visual Aids

PROCESS

Prewriting

Writing

Presentation

SPEAKER'S CHECKLIST

POST SPEECH ACTIVITIES

CHAPTER HIGHLIGHTS

ACTIVITIES

QUIZ QUESTIONS

Unit 7 HANDBOOK

Chapter 19 Grammar, Punctuation, Mechanics, and Spelling

GRAMMER RULES

Agreement between Pronoun and Antecedent (Referent)

Agreement between Subject and Verb

Comma Splice

Faulty or Vague Pronoun Reference

Fragment

Fused Sentence

Modification

Parallelism

PUNCTUATION

Apostrophe

Colon

Comma

Dash

Ellipses

Exclamation Point

Hyphen

Parentheses

Period

Question Mark

Quotation Marks

Semicolon

MECHANICS

Abbreviations

Capital Letters

Numbers

SPELLING

PROOFREADER'S MARKS

ACTIVITIES

GRAMMER QUIZ

References

Index